The way people want to gather is changing—audiences expect more, attention spans are fractured, and budgets aren’t stretching like they used to.
Repeating what worked before is no longer enough.
Introducing the 2026 Trend Report built for event strategists, brand builders, and anyone trying to elevate their experiences in the year ahead.
Inside you’ll find the cultural shifts, evolving guest expectations, and emerging patterns influencing how we’ll gather in the year ahead.